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Maslow’s Hierarchy of Needs has been both praised and scrutinized since its inception, but it does shed light on your needs as a leader and on the needs of your people. The five levels are as follows: Physiological – This level is about the physical essentials of life (things like water, food, clothing, and shelter). […]
After the first six weeks of a new year, initiatives, goals, and action plans can start to drift. You may also notice a piling on as the aftermath of those new year actions leave an observable debris field. All of these are normal. And it does put you at a decision point. Will you allow […]
Prior to 2020, launch-based marketing was a hot trend for businesses. Funnels were the rage. Social media ads had excellent return on investment for those who used them strategically. And the calls to “buy now” reached a near-frenzy stage. But a lot changed in 2020, as you may recall. And those changes resulted in a […]
Business leaders are conditioned, either by nature or by culture, to major on productivity. There is relentless pressure to always be striving for greater results, higher income, better profit margin, and higher levels of achievement. Competition can be fierce in today’s business world; and if you are not moving ahead aggressively, you are falling behind […]
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