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There’s a term that has been around for decades now: WYSIWYG. It stands for “What You See Is What You Get.” When WYSIWYG came along, it was a game changer. Gone were the “code in the foreground days” that meant you had to continually refresh screens to see the end result. You could actually see […]
Think about your favorite brand. This could be a product, a restaurant, a store, a clothing line, or a service provider. Now, consider why this is your favorite. Is it their… Culture? Pricing? Variety? Uniqueness? Quality? Packaging? Flavor? Environment? Outstanding service? Customer recognition and attention? Values? On-time delivery? Community connection? Pick your top three. Now, […]

You may recall learning in class the “5W-1H” approach to storytelling, where each story must address each of the following questions: Who? What? When? Where? How? Why? It turns out, this framework extends well beyond the classroom. It is great for problem solving, analysis, project management, marketing, and communication. Communication Gaps Miscommunication or lack of […]

If you are around me very much, you know that one of my favorite D-wired words is “now”. We D’s think in giant steps – not the little detailed kind – but big steps with a sense of urgency. If I’m providing instructions, I will say, “Now do this.” And the next step starts also […]

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