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How do you recognize a new entrepreneur? You listen closely. “I have created a new product. How do I sell it?” “I want to work on my terms. How can I make money?” “I wrote a book, and there are 5000 copies in my garage. How can I sell them?” “I want to speak on […]
While we live in a very automated, mass production kind of society, what people really crave are things tailored to and for them as individuals. Personalization matters. One-on-one, face-to-face, and in-person time and attention matter. As digital as we have become, there is still that need for tailored focus and attention. The word “tailor” comes […]

As businesses find themselves with tighter margins, business owners are seeking ways to consolidate and streamline expenses while also increasing income. In such an environment, it is not uncommon for companies to pool resources or for a larger company to buy out a series of smaller companies, thus increasing their ability to leverage costs. While […]

In a previous article, we talked about leading as an effective change agent. Now, let’s talk about another key role you play as a leader, and that is the role of sales agent. Now, you may say, “I own the business,” or “I am the CEO. Sales is no longer my role. I have a […]

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