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Being an effective leader is very much about maintaining strong relationships. In previous articles in this mini-series, we have discussed four key relationships for leaders. Your relationship to yourself. Your relationship to your team. Your relationship to your clients and customers. Your relationship to your environment. In this final article in the series, we will […]
Prior to 2020, launch-based marketing was a hot trend for businesses. Funnels were the rage. Social media ads had excellent return on investment for those who used them strategically. And the calls to “buy now” reached a near-frenzy stage. But a lot changed in 2020, as you may recall. And those changes resulted in a […]
Business leaders are conditioned, either by nature or by culture, to major on productivity. There is relentless pressure to always be striving for greater results, higher income, better profit margin, and higher levels of achievement. Competition can be fierce in today’s business world; and if you are not moving ahead aggressively, you are falling behind […]
“I don’t understand. I was hired to manage a team and projects, which is my passion. But the two leaders of the company keep rushing in to do the work instead. It’s not just me. The entire team is getting passed by in the flurry of activity. And the leaders just say they will update […]
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