Communications were, at best, unclear. Often, they were non-existent. Consequently, balls were being dropped across the board. The term “ASAP” was part of every email, with otherwise dedicated team members being frustrated by not being able to manage expectations because they didn’t even know what the expectations were. The team was under constant pressure […]
Each business has a unique culture and branding. Successful companies become successful because they are known for their product, service, culture, and branding. For example, there was a solid retail company that operated successfully for decades under the hallmarks of quality, reliability, and trust. This was their signature culture and branding. Their products were […]
As a leader, you have no doubt noticed the old school sales models don’t always work in today’s customized and individualized market. It’s not enough for a sales person to make the sale. It is more about making the sale that best fits the customer. Let’s face it, from cars to mobile phones to services […]
There was a strong organization in a relatively exclusive market. In its early days, the company and the employees were singularly focused on serving its customers extremely well…so well, in fact, that it led the marketplace, not only in product but in service. But then the focus changed. Now when you call the company, you […]
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