In previous articles, we discussed ways you can use video to effectively and efficiently communicate in business and deliver policies and procedures in a more real-time manner.

In this article, we will cover a third way to use video in business in a way that positively impacts your bottom line.

As a business leader, you know that one of your greatest assets is the people who make the business work. You also know employees are one of your greatest costs in doing business as well.

You are taxed with the challenge of creating a team that functions at the highest level, while also being challenged to operate within a very tight budget.

These two ends of the spectrum seem diametrically opposed.

Let’s face it. The days of generous budgets for employee training are gone. And yet, you need a team that is stronger than ever.

How do you create a strong team on a tight budget?

As team development specialists, we have noticed this trend, and decided to do something about it. We have developed an affordable two-faceted system for team development that not only helps you develop a strong team, but also helps them grow. And as they grow, your business grows as well.

Team Strengths Mapping

Team strengths mapping ensures that each team member is in a position that is optimal for them to use their strengths. This approach provides a natural advantage for each individual, and compounded across an entire team, it creates a very strong and productive team. It also helps each individual understand and appreciate the differences of each person on their team, creating a valuable knowledge bank of go-to resources for various facets of each initiative.

Team Training

On the growth side of the equation, we have developed an innovative approach using video training. This enables you as the leader of your company and team to provide the training your team needs, with utmost efficiency in terms of company costs and your time. Strengths on Demand was developed with leaders like you in mind – busy CEOs, managers, and business owners in need of solid resources to facilitate training sessions. Strengths on Demand not only delivers quality training your team can implement immediately – it delivers the training at a fraction of the normal cost.

So ask yourself as you review the needs of your organization…

1. Do I have a strong team? Click here for information on Strengths Mapping for your team.
2. Do I have an equipped team? Click here for video training solutions.

If the answer to either of these questions is “no”, click the respective links above. Let us help you implement a plan that, very simply, works.

Deb Ingino is the CEO of Strength Leader Development. A highly sought-after executive mentor, consultant and speaker worldwide, Deb is well versed in business operations and in the importance of asking key questions most business leaders won’t ask themselves. She brings deep experience in leadership development, strategy, high performance team building, global operations, brand management, design, product development and training to her work. Her passion is for leading people to discover and maximize their strengths as well as those of fellow team members, while offering advanced strategies to achieve high performance.

Deb knows first-hand how strengths and leadership are keys to business effectiveness and growth. Her skills were honed through over two decades as VP of Global Brand Operations for Marchon Eyewear. In that senior corporate leadership capacity, Deb worked throughout the world to create and develop leaders, and to seed and nurture teams that now serve retailers in more than 80 countries.

Deb has shepherded the training of more than 1,000 global team members in 7 languages. This work enabled Marchon to grow in value from $50M to well over $500M. She was recognized in 2008 and 2010 by the Long Island Business News as one of the “50 Most Influential Women in Business.”

Building on this success, Deb became a founding partner with her mentor, the renowned leadership expert John C. Maxwell. She is now a certified coach, speaker and trainer on Maxwell’s global team.