Strengths

The Periodic Table of Business

June 12, 2019

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The Periodic Table of Business

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118 elements. This is the number of elements currently recognized as the building blocks of the universe. From the air we breathe to the soil we walk upon (and everything in between), everything is formed from these few basic elements. In fact, a core group of these elements comprises us as human beings, and these elements are critical to life itself.

In the same vein, the idea that everyone in the world is engineered with a combination of only four elements is intriguing. These four elements, combined with life experiences, values, and skills, create a seemingly endless diversity of people. Various means have been developed through the centuries to quantify and identify these four elements, and one of the best tools available today is the Maxwell Method of Communication Impact Report.

With the Maxwell Method of Communication Impact Report, we can quantify to a very accurate level the combination of these four elements in each person.

D – Dynamic, Driven to Action

I – Innovative, Influential

S – Steady, Systematic

C – Controlled, Compliance-Driven

The assessment and resulting report help to determine the best ways to communicate with one another, and the best environments for ultimate productivity, for example. Maxwell Method of Communication Impact Report is a proven tool for personal and professional development.

We know the value of core elements to our universe and to each person. But what about business?

Chemical elements are arranged in an order called a “periodic table.” It is called a periodic table essentially because it identifies the patterns and characteristics of these elements. And so it is that each element has a unique function in and of itself, but also that, when certain elements are combined, they perform an even greater function. Very often, that combination requires the action of an outside catalyst.

This has everything to do with business.

Business is the periodic table of people. By its nature, it showcases the strengths of each person and identifies patterns and characteristics that help create a cohesive and highly effective team.

And the outside catalyst that combines the elements?

That would be the business leader.

An astute business leader will make it their business to not only know business, but to know the people in and connected to the business.

But when it comes to the business periodic table, many leaders resort to mere experimentation. If you have ever been in a junior high chemistry class, you know that such experimentation is highly discouraged and potentially explosive.

The good news is, you don’t have to experiment in business. You can take the results of the Maxwell Method of Communication Impact Report, create a team map, and form a highly effective team.

Think about it. You as a leader have unlimited potential at your fingertips. Will you be an effective catalyst?

For more resources on how to create and lead a strengths-based team, click here to learn about the Maxwell Method of Communication Impact Report.


As the CEO of Strength Leader Development, Deb Ingino is a highly sought-after international executive mentor, coach, trainer and speaker. Deb is well versed in global business operations and helps business leaders and their teams to discover and leverage their strengths, so they can create highly collaborative teams that deliver great results. With a refreshingly direct style, Deb helps leaders and their teams to deliver profitable results. Connect with Deb to learn more about her mentorship and coaching programs to equip you with advanced strategies to elevate your results.


When you have a strong team that collaborates well,
you have a competitive advantage.

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