How Leaders Can Become Thought Leaders

Edie Reinhardt, principal of RDT Content Marketing, specializes in helping professional services firms use content strategically to distinguish their brand and build their business. She believes strongly in the power of content, especially thought leadership content, to be a differentiator and to build trust with an audience.

Before Edie launched her own content marketing consulting business, she practiced law and then moved into publishing and communications. She spent over 15 years working for large and small companies focusing on content development, marketing and strategy. She draws on her background as a marketer, publisher and former practicing attorney to give clients a distinctive perspective on their marketing. She helps them to develop and promote the right content to the right audience at the right time. Her client base includes legal, accounting, and financial advisory firms as well as B2B companies.

In this podcast Edie shares the strategic advantage of becoming a Thought Leader and how to become one.

(Source: Forbes http://www.forbes.com/sites/russprince/2012/03/16/what-is-a-thought-leader/)

http://www.forbes.com/sites/glennllopis/2014/08/18/thought-leadership-is-the-new-strategy-for-corporate-growth/

Website

www.rdtcontentmarketing.com

Deb Ingino

Deb Ingino is the CEO of Strength Leader Development. A highly sought-after executive mentor, consultant and speaker worldwide, Deb is well versed in business operations and in the importance of asking key questions most business leaders won’t ask themselves. She brings deep experience in leadership development, strategy, high performance team building, global operations, brand management, design, product development and training to her work. Her passion is for leading people to discover and maximize their strengths as well as those of fellow team members, while offering advanced strategies to achieve high performance.

Deb is a founding partner with her mentor, the renowned leadership expert John C. Maxwell and she is a coach and speaker on Maxwell’s global team. She is the founder of StrengthLeaderMentor.com an online community for leaders and the host of the Leadership Insight Podcast on iTunes and Stitcher.